In a rare outburst not-becoming of my usual CD Cover Reviews, I AM ABSOLUTELY OUTRAGED at Hard-Fi’s explanation of their new Album Cover Art for ‘Once Upon A Time in the West:
“Just like we did with our debut album, we wanted to break the rules,” says frontman and songwriter Richard Archer. “The significance of album covers in general is becoming little more than a centimeter square on an i-pod screen, or at best a 10cm CD. We don’t need some airbrushed band shot just because it might be expected,” he adds. “… This is about the music.”
Well that’s all well and good, but if this is the case, why have Hard-Fi actually blatantly contradicted themselves and have actually gone to great expense to have some album art designed. “It’s not a design” you may say—yet the purpose of this post is to put this initial misconception to rest.
I-m running out of time, so the rest of this post will be short, simple - but straight to the point with pictures…Yippee!
The image below shows the actual Hard-Fi CD Cover - alledgedly “undesigned”:
However, there’s a lot going on here design-wise. In a nut-shell, I have numbered the main points from 1-5 as follows:
AS CAN BE SEEN IN THE NEXT IMAGE, IF THERE WAS NO DESIGN, THE CD SLEEVE WOULD LOOK SOMETHING LIKE THIS:
Nearly there…on a final note…
I think I’ve proved my case. Please leave you’re thoughts and questions on this one…
Article by Andrew Kelsall BA, Sqwink Design
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